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NCAA Women’s March Madness Makes TV Ratings Slam Dunk

NCAA Women’s March Madness Makes TV Ratings Slam Dunk

Women’s college basketball scored a slam dunk with viewers, creating a TV ratings boom during this year’s NCAA March Madness. For the first time ever, the NCAA women’s title game had more viewers than the men’s. An average of 18.9 million viewers watched the women’s...

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Marketing Doctor Awarded GSA Contract

Adding to a long list of professional certifications, Western Massachusetts’ leading woman-owned boutique advertising agency, Marketing Doctor, is now an accredited Federal General Services Administration (GSA) vendor on the Professional Services Schedule. The mission...